_JANUARY

_JANUARY

FINISHING OFF

--- WHEN IDEAS COME TO LIVE AND WORK PAYS OFF ---


05.02.2019
MY LAST MONTH IN AMSTERDAM

\ LANGUAGE

Now it's time to sum up and judge how my English has improved. In the course of my Erasmus+ grant, I completed an English test with the rating C1 before starting my stay abroad. As a comparison I took a final test to document my development. In fact, I was able to reach the C2 level without much effort. But not only because of the tests, I am sure that I have reached the next level. I feel very comfortable talking about complicated topics and can confidently go to any meeting without worrying about not being able to express myself clearly. A big contribution to this comes from Ed, who has always taught me the nuances of the language. From a language point of view, the internship has already paid off.


lookout
vondelpark
lookout

vondelpark

\ FREE TIME

FRANZI'S FAREWELL
Not all interns were with adidas for a period of 6 months. Franzi, for example, had to leave us earlier because her semester abroad started in Asia. On this occasion we met again for a last dinner to say goodbye to her. That evening, I realized once again that this great time is finite. That's why at the beginning of January I decided to spend less time on my side projects and more with the people I really like. More and more we met right after work to enjoy the last days. It was also planned to have friends visit me on two weekends. But I had arranged it so that everyone would come on a weekend to spend the remaining days without annoying sightseeing.

TRIP TO ROTTERDAM
In fact, I have to admit that I haven't often left Amsterdam in the last 6 months. That's why I was very happy that it worked out to organize a trip to Rotterdam. Together with Ed and his roommate Tom, who worked at Nike, we took the bus. When we arrived there we walked 8 hours through the city and along the river. Rotterdam made a very modern impression and we especially liked the quieter atmosphere. In contrast to the crowds of tourists in Amsterdam this was a welcome change. Nevertheless, I must say that I would still prefer to live in Amsterdam. The city's canals and the atmosphere are simply something special.


<3
Beste Doner
<3

Beste Doner

\ WORK

LINKEDIN POST
I've been in contact with Talent Aquisition in Herzogenaurach since October. The team there tries to track every hiring that came through the Hackathons. As part of their campaign to attract new talent, they regularly post stories on LinkedIn. After some time of emailing and organizing, I had the approval for a post about myself. Quickly I started to take care of a picture and discuss a possible text. After all the time and effort I had invested in the company so far, I was very happy to see recruiters from Herzo and Zaragoza report something about me. You can see the result here:

GAMEPLAN A
GamePlan A is a corporate blog provided by adidas for internals and externals. It’s purpose is to upgrade your work life through sport and creativity. I was already a regular reader of the blogposts and have read some inspiring articles there. Sometime in November last year I got the idea to ask the editor if I could contribute something. Specifically I had imagined to write something about how to get the most out of your internship. With the experience and drive that I put into the internship here in Amsterdam, I could have gotten much more out of my first internship in Herzo. Of course I'm aware that this is part of the learning process. Nevertheless, I was sure I could add value for new interns. That's why I've described 5 essential tips that I advise every newcomer to follow in order to get the best out of the 6 months. After agreeing a text with the editor, a late farewell gift came on 1 February. I was told that my article would be published on February 5th. That's why I'm especially proud to share it with you. Have fun reading!

PO CERTIFICATE
As I already mentioned last month, I wanted to capture my experiences with Scrum in a certificate. Unfortunately the first attempt didn't work out and I learned from it. After a conversation with our agile coach I decided not to force myself, because Scrum is about understanding the philosophy. It's not just about reading a book, you have to deal with it intensively and understand it down to the smallest detail. Since I also have to finish this blog and 4 exams in February are waiting to be passed by me, the certificate is postponed until the end of February. In the meantime I will deal very intensively with it and am confident that I will hold the certificate in my hands this month.


car
adidas amsterdam
car

adidas amsterdam

SIZE & FIT
The last section of this month is a very special one for me. Since the beginning of my internship I have been talking about size & fit, because I am fascinated by the idea to transfer the consultation consumers get in brick and mortar stores to the digital world. Last month I had already announced that I would continue working on the project in January and build a prototype. It has become much more than that, actually a business case. It deals with the problem of the product jungle (too many models are offered) and that adidas does not help to find the best product individually. My solution is adiFit. An extension for the adidas app that guides the user through an interactive questionnaire and recommends the optimal running shoe based on the answers given. The questions are based on the running behaviour, body characteristics and shoe preferences of the respective consumer. Unfortunately, I cannot share the business case or the prototype here, because the project has met with great internal interest and would also reveal internal company information. As sneak peak you can have a look at the artboard below.
Besides I was happy that the director of mobile experience (adidas) gave me half an hour to pitch my idea. He was impressed and agreed that there is a need for such an initiative in the future. Furthermore I was able to present the prototype at the browse and design meeting of the UX department and also got very good feedback and encouragement.
All this would not have been possible without Monique and Carla, so I would like to thank the two of you again!


artboard adiFit

\ BOOK RECOMMENDATION

During my preparation for the PO exam I regularly read the Scrum guide. It's really important to pay attention to every word, because the guide is written very precisely and expressively.

The Professional Product Owner

Leveraging Scrum as a Competitive Advantage
Don McGreal & Ralph Jocham (English)

The Professional Product Owner

Leveraging Scrum as a Competitive Advantage
Don McGreal & Ralph Jocham (English)



Thanks for your time - see you for the recap 😉
skyline